031: Strategies for Crafting Best-Selling Novels As A Pantser with Jeffrey L. Kohanek
June 1, 2020

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031: Strategies for Crafting Best-Selling Novels As A Pantser with Jeffrey L. Kohanek

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What does your writing process look like? Fantasy author, Jeffrey L. Kohonek shares his process on writing and marketing best selling fantasy novels.


  • How to take your creativity and funnel it into storytelling.
  • Crafting magic systems for your fantasy novels.
  • Taking a series and going from an heavy plotter to a light outliner.
  • Using characters to move your story forward.
  • Gaining confidence in your writing process and understanding whether your need to plot or pants your series.
  • Magic systems, world building and maps: key things to start your fantasy series.
  • What to do if you struggle with character growth and deciding what your character(s) should do next.
  • The key marketing strategies for fantasy authors.
  • Why you should plan your releases to cover the months when income is low versus the months when income is higher.
  • Testing different ad strategies and using a backup plan to give you more funds to test with.
  • How to find quality subscribers for your email list.
  • Fostering community with your email list and how to keep them coming back for more.
  • Do free and 99 cent books still work?

ABOUT Jeffrey L. Kohanek

Jeffrey L. Kohanek is an international bestselling author, best known for his Runes of Issalia and Wardens of Issalia epic fantasy series.

He grew up in rural Minnesota where comic books sparked his young imagination, inspiring fantasies of heroes with super-powers saving the day. His tastes later evolved to fantasy epics featuring unlikely heroes overcoming impossible odds to save worlds born from the writer’s imagination.

Now residing in southern California, Jeff uses his imagination to weave tales of engaging characters caught in fantastic plots to inspire the dreamer within us all.

You can contact Jeffrey at author@JeffreyLKohanek.com


We’d love to hear from you! Leave a comment below or tag us on Instagram with your #1 takeaway from this week’s episode. Each month we’ll pick one person to win access to one of our paid workshops.


Stephanie BwaBwa is working on her serial and excited about the Indie Author Lifestyle Anthology. Want to submit? Click here for ALL the details.

Angela J. Ford is stretching her creativity by writing short stories and is wrapping up her third one, Lord of the CastleLearn more about her books here.


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