Ep 43: Lydia Sherrer
043: How to Make a Full-Time Income as an Indie Author with Lydia Sherrer
April 5, 2021

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Indie Author Lifestyle
Indie Author Lifestyle
043: How to Make a Full-Time Income as an Indie Author with Lydia Sherrer

Ready to take the next step and become a full-time author? Listen in as indie author, Lydia Sherrer, shares her secrets to success.


  • How a picture from a sister, fan fiction and dark fantasy turned into a series about a librarian and a talking cat!
  • What to do to pay the bills while planning for a publishing career.
  • Finding the right mind-set to become an entrepreneur and approach publishing as a business versus a hobby.
  • Why you should do your research on self-publishing, follow successful indie authors and find out what they did.
  • Setting your expectations for self-publish and the key things you should figure out before going full time.
  • How taking courses can help you boost your income and build visibility and make a profit.
  • Should you take genre in consideration and write to market?
  • Privacy, data gathering and other things to take into consideration when running ads and using big tech.
  • Why you should start simple when learning to advertise and move on to more advance courses to help increase your income.
  • How selling direct can give you a better chance at success.
  • Warning: what to keep in mind before you start selling on Amazon.
  • What the term: full time author actually means.
  • Are you a working mom? Here are some tips on productivity and balancing your schedule.
  • Remember, it’s okay to start small, find people you respect and want to be like and see what they are doing, treat this like a business, make a plan and know that it’s a marathon and not a sprint. Take the little steps every day, be consistent.


USA Today Bestselling author Lydia Sherrer is an urban fantasy author who hopes to leave this world a better place than when she found it. She grew up in rural Kentucky and was thoroughly corrupted by a deep love for its rolling countryside, despite all the mosquitoes and hay-fever. Lydia’s parents instilled in her a craving for literature early on, and later regretted it as they had to wrestle books away from her at the dinner table and confiscate all her flashlights she used to read books under the covers. Despite their best efforts, they never managed to break her of the habit and Lydia is still reading under the covers today, though now she has the convenience of a Kindle with night settings.

Lydia graduated with a dual B.A. in Chinese and Arabic, and after traveling to the far corners of the globe, came home and stayed. She currently resides in Louisville, KY with her family and two overlords…er, cats.

When not writing or promoting her next book, Lydia enjoys ocarina playing (think Zelda), traditional archery, gardening, and art. She believes dark chocolate and tea are legitimate sources of nutrition, and one day hopes to visit every country in the world.



Stephanie BwaBwa is editing her novel, which will release this summer. Going through her draft for the 5th or 6th time, she’s learned so much about her process, what she likes in storytelling and how to weave different elements into what she’s writing. She just watched Gone Girl and learned so many lessons to incorporate into her work. Learn more about her books here.

Angela J. Ford decided to push herself a bit more with her writing and put together a plan so she could write 10,000 words in one day. She divided up her day into writing times and breaks and completed her first ever 10k day. She also recommends joining a writing spring hosted by Ally Deathrage on YoutubeLearn more about her books here.

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Indie Author Lifestyle wouldn’t be here without you. We’d love to hear your thoughts and takeaways, your questions and struggles with the Indie Author Life. If today’s topic resonated with you, leave a comment below. We can’t wait to hear from you!

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