Budgeting for Indie Authors

In Budgeting for Indie Authors, we take you behind the scenes of publishing a book, a real look at book publishing expenses and tips on how to make your budget work for you (no matter how large or small).

Budgeting for Indie Authors

Budgeting for Indie Authors takes you behind the scenes of what the finances of an indie author looks likes.

We’ll answer your burning questions like:

What should I save up for?


What should I expect when publishing my first book?


How much does a successful author spend each month?

author website workshop
In this one-hour workshop you’ll learn:

  • Our book budgeting philosophy.
  • The 3 areas of editing and how to determine what your book needs.
  • Cover design pricing and demystifying photo manipulation versus illustration.
  • Do you need to invest in book swag? Here’s why you might, or might not.
  • How to save hundreds on book formatting.
  • Do you really need a barcode or ISBN?
  • Why you need an author platform.
  • What costs to watch out for when using Kindle Direct Publishing versus IngramSpark.
  • Advertising budgets and what to expect when running ads.
  • How to budget for giveaways.
  • What to expect with influencer marketing and how to get the best ROI.
  • Budgets of successful indie authors and how they vary.
During the workshop we cover the following topics:

  1. Pre-Launch Budget
  2. Book Launch Budget
  3. Ongoing Book Marketing Budget


Get our Self-Publishing Book Budget Spreadsheet and plug in your numbers.

Meet Your Instructors

Angela J. Ford

Bestselling Fantasy Author

Angela J. Ford is a bestselling epic fantasy author who has sold over 30,000 copies and has had over 10 million page reads in Kindle Unlimited. She enjoys traveling, hiking, and playing World of Warcraft with her husband. First and foremost, Angela is a reader and can often be found with her nose in a book.

Stephanie BwaBwa
YA Fantasy Author

Stephanie BwaBwa is a YA Fantasy Author, Founder, and Multi-Passionate Entrepreneur. Stephanie is a Christian, Disney fanatic, and lover of monkeys, and coffee. You can usually catch her going for a walk through a park with The Bubba, or simply binging Disney+ with a cup of Peppermint Mocha in hand.

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