Writing, Publishing & Marketing Workshops
career to the next level.
Now Available
Topics covered in this workshop include:
- Myths: What authors think belongs on their website?
- The purpose of an author’s website.
- What should actually be on every author’s website.
- What goes on each page on your website.
- How profitable websites are broken down.
- Frequently Asked Questions
Building an Author Website that Converts
Do you have an author website that converts? If not, it’s time to rethink your strategy. Your author website should help you grow your email list and sell more books. In this one-hour workshop, we debunk myths surrounding an author website and take you step-by-step through how to structure a website that converts.
In this one-hour workshop you’ll learn:
- Uh no. . .this mindset is why your author website sucks.
- Why you should treat your website like a store, NOT a museum.
- The #1 question you need to ask BEFORE creating your website.
- The 8 things your NEED on your author website.
- Turtles versus hares, why your website should cater to both.

In this one-hour workshop you will learn:
- Our book budgeting philosophy.
- The 3 areas of editing and how to determine what your book needs.
- Cover design pricing and demystifying photo manipulation versus illustration.
- Do you need to invest in book swag? Here’s why you might, or might not.
- How to save hundreds on book formatting.
- Do you really need a barcode or ISBN?
- Why you need an author platform.
- What costs to watch out for when using Kindle Direct Publishing versus IngramSpark.
- Advertising budgets and what to expect when running ads.
- How to budget for giveaways.
- What to expect with influencer marketing and how to get the best ROI.
- Budgets of successful indie authors and how they vary.
Budgeting for Indie Authors
In Budgeting for Indie Authors, we take you behind the scenes of publishing a book, a real look at book publishing expenses and tips on how to make your budget work for you (no matter how large or small).
In this one-hour workshop you’ll learn:
- The 3 areas of editing and how to determine what your book needs.
- Cover design pricing and demystifying photo manipulation versus illustration.
- How to save hundreds on book formatting.
- and so much more. . .

Topics covered in this workshop include:
- Email Subject lines
- Email Format and Structure
- Email Content
- Email Incentives
- Email Frequency
- Email Send Times
- Avoiding Spam Traps
You’ll learn:
- Where to find your readers.
- How to build a loyal fan base.
- What to say to keep readers coming back.
Meet Your Instructors

Angela J. Ford
Bestselling Fantasy Author
Angela J. Ford is a bestselling epic fantasy author who has sold over 30,000 copies and has had over 10 million page reads in Kindle Unlimited. She enjoys traveling, hiking, and playing World of Warcraft with her husband. First and foremost, Angela is a reader and can often be found with her nose in a book.

Stephanie BwaBwa
YA Fantasy Author
Stephanie BwaBwa is a YA Fantasy Author, Founder, and Multi-Passionate Entrepreneur. Stephanie is a Christian, Disney fanatic, and lover of monkeys, and coffee. You can usually catch her going for a walk through a park with The Bubba, or simply binging Disney+ with a cup of Peppermint Mocha in hand.